Apple introduces a new pay-per-install ad product called Search Ads Basic

 Apple today is introducing a new way for app developers to acquire users for their apps: it’s launching a pay-per-install advertising product called Search Ads Basic. The “basic” branding signals that this product is being aimed at smaller developers compared with the existing Search Ads product, which is now being renamed to Search Ads Advanced. Launched last year, Search… Read More


Source: Tech Crunch

Google is pulling YouTube from Echo Show and Fire TV, as feud with Amazon continues

 Amazon and Google’s feud continues today, as Google is pulling its YouTube app – again – from Amazon’s Alexa-powered Echo Show device. This will be followed by the app’s removal from Fire TV in the near future. As you may recall, Google wasn’t too happy with the way Amazon had initially implemented YouTube on the Echo Show. It looked different and was lacking… Read More


Source: Tech Crunch

‘Wolverine: The Long Night’ is Marvel’s first scripted podcast

 Having conquered just about every other form of media, Marvel’s getting into the scripted podcasting game. Launching in Spring of next year, ’Wolverine: The Long Night’ marks the comics-turned-multimedia company’s first foray into the space. The series kicks off with a 10-episode season, premiering on Stitcher’s premium service, where it will be an exclusive until… Read More


Source: Tech Crunch

Mashable laying off 50 people as it refocuses toward tech news after fire sale to Ziff Davis

 Publishing conglomerate Ziff Davis has officially bought online news site Mashable for a mere $50 million, according to Recode. The all-out sale of Mashable comes after the publisher reportedly tried and failed to secure additional funding throughout this year. Much of that failure may be due to a projected loss this year after pushing toward more video content. Read More


Source: Tech Crunch

Meet the five finalists at the Disrupt Berlin Startup Battlefield

 Disrupt is back in Berlin, where 15 teams have just taken the stage as part of the Startup Battlefield. Each startup demonstrated their product and answered questions from our expert judges. Afterwards, we narrowed it down to five companies, who will be be competing tomorrow to take home 42,000 Euros and the Battlefield Cup. Tune in tomorrow at 3:10pm Berlin time to watch the finals. Blik… Read More


Source: Tech Crunch

Sheryl Sandberg says we need access to computer science education

 At today’s Computer Science Education Week kickoff, the theme was women in coding. In the U.S., just 18 percent of computer science college graduates are women. Tech leaders like Microsoft’s Peggy Johnson, Facebook’s Sheryl Sandberg and YouTube’s Susan Wojcicki took to the stage to discuss the importance of getting young girls involved in technology. Read More


Source: Tech Crunch

Target launches its own mobile payments system with debut of ‘Wallet’

 As promised earlier, Target today launched its own mobile payments system with the introduction of “Wallet” in the Target app. Wallet, as the name implies, allows Target shoppers in-store to both check out using their smartphone as well as take advantage of their Cartwheel digital coupons and discounts with only one scan of their barcode. Already, Cartwheel savings in… Read More


Source: Tech Crunch

You can now import your Instagram contacts into Messenger

 Facebook and Instagram have begun testing a feature that allows you to more easily bring your Instagram contacts into Messenger. The experience, which is entirely opt-in for the app’s users, is the latest in a series of integrations between Instagram and Facebook’s properties, which has earlier included the cross-posting of Instagram Stories to Facebook as well as the ability to… Read More


Source: Tech Crunch