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#OUREntrepidNetwork – Introducing Jeff Green, Mike Davis and The Trade Desk

www.TheTradeDesk.com
www.TheTradeDesk.com

A Clearer View of Advertising

CEO Jeff Green, Mike Davis and Ventura, California based The Trade Desk are changing the way advertising is bought and sold.

In their own words (www.thetradedesk.com)

The Trade Desk is a technology company that empowers buyers of advertising around the world. Founded by the pioneers of real-time bidding, The Trade Desk offers a self-service technology platform to manage data-driven digital advertising campaigns. Buyers can create highly personalized ad experiences across various channels, including display, native, video, audio, and social, and on a multitude of devices, including computers, mobile, and TV.

Advertising campaigns powered by The Trade Desk take advantage of market-leading targeting capabilities, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion.

In the news

Ad tech company The Trade Desk plans to build a bigger ad targeting data set than Google or Facebook | BusinessInsider.com, 4 October 2017, Mike Shields

To learn more about The Trade Desk visit: www.thetradedesk.com.

Please support Jeff, Mike and The Trade Desk team by giving this a LIKE, SHARE it with your wider social networks and JOIN their communities on Linkedin, Facebook and Twitter.

Here WE Grow!

Doug Parker | Linkedin

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OUR Entrepid Network – Introducing Tim Leake and RPA

www.rpa.com

People First

When reflecting on his role, Tim Leake, SVP / Creative, Marketing & Innovation at independent advertising agency RPA says ‘I’m a little bit ECD (leading creative for our clients), a little bit CMO (leading our new business efforts) and a little bit Chief Innovation Officer (making sure we’re an agency built for the needs of tomorrow, not yesterday).’ That pretty much sums up the impression you get about the culture as a whole when visiting the RPA Headquarters. It’s all about people and values and creativity and passion unleashed. From an outsiders point of view, it’s quite fantastic.

In their own words: ‘We are hundreds of creative minds, collaborating together in sunny Santa Monica, California — where we’ve been based, and independently-led and -owned, for 30 years. We are driven by a mission to create ideas and experiences that put “People First,” within a culture that values our own people and empowers them to create best-in-class work. It’s a unique culture that nurtures enduring relationships — with our people and our client partners.’

To learn more about RPA visit https://www.rpa.com.

RPA in the news

Honda brings celebrity yearbook photos to life (Super Bowl Ad by RPA)

To support Tim and RPA, please LIKE and SHARE this post with your extended networks and join RPA’s communities on Linkedin, FaceBook, Instagram, Pinterest and Twitter.

Here WE Grow!

Doug Parker | Linkedin – kickassdoug